01 PROFESSIONAL
KNOWLEDGE AND PROFICIENCY
ADOBE CC
100%
MICROSOFT SUITE
100%
CREATIVE STRATEGY
100%
BRAND MANAGEMENT
100%
COPY WRITING
70%
MULTI-MEDIA
100%
PROJECT MANAGEMENT
100%
cathy
henson.
Creative Strategist
Art Director
Brand Evangelist
Project Manager
Multi-media Manager
02 PORTFOLIO
MY WORK. SEE MORE >
 |  |  |
|---|---|---|
 |  |  |
 |  |  |
 |  |
Adly
Dotens
Auto Loan Sale
Mortgage
03 Experience
2014-PRESENT
AEA Federal Credit Union
Marketing Manager
Provide design, advertising and marketing services to 32,000 credit union members, 100 staff and 5 branches. Marketing assets include full campaigns deployed to newspaper, radio, TV, social, digital, branch display and event channels. Engage with Risk, Operations, Consumer Lending, Branch Managers, Executive and external vendors to fulfill organization's goals. Active in community outreach and volunteerism.
2007-2013
Mohave State Bank
Marketing Manager
Worked with Executive and Regional Managers in three distinct markets to deliver effective marketing for mortgage, personal and business banking products. Assets deployed to radio, newspapers, programs and magazines. Collateral included annual reports, brochures, direct mail and branch displays.
2002-2007
BOKF
Marketing Coordinator II
Designed and produced marketing assets for branches in Oklahoma, Texas, Arkansas, Colorado, New Mexico and Arizona. Worked directly with Marketing Managers in each State to provide ads, branch campaigns, collateral for consumer and business banking products.
2001-2002
Gordley Design Group
Graphic Designer
Designed and produced ads, brochures, posters and collateral for clients such developers, restaurants, hair salons, and Arizona Department of Transportation. Notable accomplishment includes winning an Addy for Best Self Promotion for the Agency.
2000-2001
Touchpoint Communications
Art Director
Designed and produced monthly magazines and direct mail campaigns for Turning Point Ministries, Alistair Begg and other non-profit organizations.
1992-2000
Power 2 Change
Graphic Designer
Art directed, designed and produced bi-monthly magazines, campaigns, product publications, brochures, product packaging , donor gifts, fund raising collateral and building displays. Worked with 13 Divisional Directors who were responsible for overseeing work nationally and internationally. Notable accomplishments include successfully helping to raise donor funds for the national Power 2 Change campaign; creating new "Total Package" brand and magazine for youth; working with editors, writers, illustrators, photographers and printers to produce highly successful "Christmas Digest" magazine sold to churches across Canada.
1986-1992
Kent Allan Design Group
Graphic Designer
Designed and produced corporate branding systems, signage systems, interior and exterior stores, branding guides, logos, brochures. Clients included World Expo 86, Canadian Airlines, Fletcher Challenge, Mohawk Oil, Alberta Gas and BC Ferries.
04 education
1983-1986
Capilano University
Design and Advertising. Associates
Awards
Addy Best Self Promo
CUNA Diamond Best Campaign
CUNA Diamond Best Overall Ad
CUNA Diamond Best Impact
1983-1981
Langara College
Fine Arts
Learning
Adobe Live and MAX
Google Analytics
CUNA Marketing and Business Development
American Business Womens Association Leadership
Leadership
HerStory
Womens Expo
ABWA TCC Board Chair
Saddleback Church Online Group Leader
CONTACT
As a passionate and motivated professional, I’m constantly striving to improve my techniques, expand my skill set and find new opportunities to grow. Please enjoy my portfolio, and feel free to get in touch with any questions.
PH. (928) 257-0747